#17 | Qin Li | Driving more human experiences with technology

 
 
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“As a designer you have a huge responsibility. (…) We have to provide a vision and we have to think about how to build a bridge between humans and technology.”

Qin Li on the role of design working in advanced fields of design and technology like AI or robotics.

Designdrives Podcast is back with new episodes. In the episode 17th I spoke with Qin Li who is the VP of Design at Fuseproject in SF and is Chair - Board of Directors of IDSA (Industrial Design Society of America). We sat together by the annual conference of IDSA in Chicago the day after Qin and the outstanding team was recognised with some impressive design awards at the IDEA Gala. With Qin we talk about

  • why designers have a huge reposnbility when in comes to robotics and new technologies

  • learnings on how to make robotics and technology more human based on fuseproject’s project SNOO

  • how to introduce the aspect of sustainability to clients and other stakeholders

  • why designer’s visions can drive change

  • why more diversity in the design industry is key and the importance of more gender balance and female role models in the design industry

  • her journey joining Fuseproject in the early days and growing with the company and seeing design gaining more importance for other companies

  • how she wants to bring value to the design community as a key member of one of the world’s largest Industrial design organisations

  • her reflection of being a designer grown up and China and seeing the  Chinese design industry transforming over the last years 

Thanks to Fuseproject and IDSA for enabling this episode and special thanks to Qin Li - it was a pleasure talking design in Chicago.

About IDSA:

“For over fifty years, IDSA has worked to advance the practice of industrial design through education, information, community and advocacy. Our roots stretch to the beginning of the profession and our members are, and have been, some the most celebrated industrial designers of all time. However, being a part of this community means you are joining something bigger than any one individual. Your participation helps strengthen the industrial design profession as a whole and contributes to the boundless impact of design within business, culture and society.”

Learn more at https://www.idsa.org